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Cotas Estudio
Project type
Brand Design
Crafting the branding narrative for Cotas Estudio, an architectural, interior design, and construction firm, was an opportunity to redefine its visual identity and showcase its excellence and professionalism. Our goal was to breathe new life into the logo and establish a comprehensive brand identity that would resonate with the studio's ethos.
At the core of our approach was the creation of a logotype that exuded simplicity yet brimmed with personality. We selected a clean and modern font to convey professionalism while infusing it with a distinctive flair. Drawing inspiration from the name "Cotas," a measuring element used in architectural blueprints, we crafted graphic elements that echoed the precision and attention to detail synonymous with the studio's work.
Color played a pivotal role in reinforcing the brand's values of construction and sustainability. We carefully curated a palette of whites, grays, warm browns, and greens, evoking the materials and natural elements often encountered in architectural projects. This harmonious blend of colors not only supported the studio's aesthetic but also communicated its commitment to environmentally conscious design practices.
In essence, our branding strategy for Cotas Estudio was a testament to its dedication to excellence and sustainability. Through thoughtful design and strategic color choices, we succeeded in creating a visual identity that authentically represented the studio's values and showcased its professional prowess.